Korean city projects to be an international convention city

An official of Busan CVB said, “Launching the MICE Cards in Busan for the first time in Korea proves Busan as a developed international convention & conference city.” and added, “We are always striving to provide a better environment for the hosting of international conferences in Busan.”
(english.busan.go.kr)

Busan Convention & Visitors Bureau and the Korea Tourism Organization recently introduced Meetings, Incentive Travel, Convention, Exhibition (MICE) Cards to various visitors at the 5th International Conference on Surface Plasmon Photonics.

This marked the debut for MICE cards in Korea. 10,000-won MICE cards were given to participants as souvenirs, and card holders will be able to recharge the card in designated information desks and use it for the next 5 years.

About 600 domestic and international conference participants will have the opportunity to use these MICE Cards, which are a kind of debit card that people can use after recharging them. By paying with these cards, users can enjoy discounts at various cultural facilities, including galleries and museums, shopping centres and department stores, as well as markets and tourist facilities, including tourist attractions, restaurants, casinos, spas and bars located close to the conference venue.

MICE Cards can also be used for transportation. The card also comes with information on sightseeing in Busan, so users can enjoy discounts while sightseeing in Busan.

According to a representative of Busan Convention & Visitors Bureau, “Launching the MICE Cards in Busan for the first time in Korea proves Busan as a developed international convention & conference city. We are always striving to provide a better environment for the hosting of international conferences in Busan.”

.futuregov.asia